FashDigiDigest #16

The biggest stories from the world of fashion and social media.

© Christian Vierig via Instagram

This week, discover what Snapchat’s latest ad features mean for fashion brands, how storytelling is helping brands sell more products and which platform is the latest to roll out live video.

Do Digital Brands Need Physical Stores?

https://www.businessoffashion.com/articles/intelligence/do-digital-brands-need-physical-stores

Instagram Now Lets You Stream Live Videos that Disappear as Soon as They End

http://www.wired.co.uk/article/instagram-live-video-stories

Jewellery Startups Are mining Instagram to Make Product Decisions

http://www.glossy.co/platform-effect/jewelry-startups-are-mining-instagram-to-make-product-decisions

How Storytelling Is Helping Brands Sell More Products

http://www.adweek.com/news/advertising-branding/infographic-how-storytelling-helping-brands-sell-more-products-175524

What Snapchat’s Latest Ad Features Mean for Fashion Brands http://www.glossy.co/platform-effect/what-snapchats-latest-ad-features-mean-for-fashion-brands

Compiled by Dan Flay

#snapchat #instagramvideo #instagram #socialmedia